Cultural & Market Fit

LABUBU is launching at a time when collectibles, anime-adjacent IPs, and viral memecoins are thriving in Web3. Unlike typical memecoins that lack character and brand history, $LABUBU leverages years of existing popularity and fandom. The Pop Mart brand’s billion-dollar valuation and expanding global influence serve as a strong foundation for mass appeal.

Our design philosophy blends meme culture, KOL exposure, and toy art credibility to create something that feels both nostalgic and cutting-edge.